What platform will you use for preorders?
Your own website
Amazon or Barnes & Noble
Indiegogo or Kickstarter
Further Reading
Do release dates matter? by Kathleen Schmidt
Examples of preorder perks from traditionally published authors:
via Robin Sloan
Crowdfunding Platforms
Indiegogo (flexible goal)
Kickstarter (all of nothing)
If you want to fund your print run with crowdfunding you’ll want to check out my Crowdfunding 101 course. I decided to break the crowdfunding out as a separate process because this may be helpful to creators who are funding projects beyond books. But it is rooted in my experience with taking preorders through Indiegogo.
Find it here (along with links to all of my crowdfunding campaigns.)
Launch Team
The Crowdfunding 101 course includes a module about Launch Teams that is really applicable no matter how you take your preorders. You can skip to that here:
Let’s discuss.
Share your reflections or questions about this part of the process below.
Self Pub 101 (Preorders)